They made history. Jalen Hurts of the Eagles and Patrick Mahomes of the Chiefs were the two starting quarterbacks in Super Bowl LVII making it the first time that both starting QBs were black. This was something I heard quite a few times leading up to the game and every time I heard an analyst mention that fact I thought of one name: Joe Gilliam.
In 1972 the Pittsburgh Steelers used the 273rd pick to draft Joe Gilliam who, during his college career at Tennessee State, passed for 5,213 yards and 50 touchdowns. While under center he helped his team win two Black College National Championships and his performances earned him induction into the Black College Football Hall of Fame. His on the field play and off the field popularity would earn him the nickname “Jefferson Street Joe,” given to him by one of the school’s coaches (in reference to one of the roads near campus, according to ESPN.com).
Even with his success in college the odds were against Gilliam playing quarterback in the NFL. Back then black college quarterbacks were generally converted to wide receiver however the Steelers, and head coach Chuck Knoll, decided to keep Gilliam at the quarterback position where he served as backup to Hall of Famer Terry Bradshaw.
When the players went on strike in July of 1974 Bradshaw walked the picket line while Gilliam, and many other players around the league, chose to report for preseason training camp. Bradshaw’s absence opened the door for Coach Knoll to start Gilliam and Jefferson Street Joe took full advantage as the Steelers finished the preseason as the only unbeaten team with six wins. His success earned Gilliam the right to start on opening day against the Baltimore Colts. While I’m sure this was controversial, it does not seem as if it was done as a political statement. According to several sources, (including an article on CBSSports.com), Chuck Knoll believed that Gilliam was the best choice and he was not the only one who believed this (more on that later).
There had been other black quarterbacks who started professional football games like Marlin Briscoe who started for the Denver Broncos in 1968 but that was in the AFL before the merger which wasn’t official until 1970. Joe Gilliam was the first black to start at quarterback in the NFL but being first brought with it a certain amount of backlash. Based on the hate mail Gilliam received, it seems NFL fans were not ready to see a black man under center. Still, he would lead the team to a 4-1-1 record before being replaced by Bradshaw who would finish the season by leading the team to a win in Super Bowl IX. Unfortunately, after being benched Gilliam’s life took a turn for the worse, marked by substance abuse and homelessness (according to ESPN.com). He would eventually have to pawn his two Super Bowl rings (both from his time with the Steelers) in order to make ends meet (according to ESPN.com).
I first heard of Joe Gilliam from my uncle who played quarterback for a semi-pro team in Gary Indiana. He spoke of how Joe Gilliam was a better quarterback than Terry Bradshaw, something Bradshaw himself has publicly stated (as reported by CBSSports.com). This led to my first understanding of how blacks were seen in football and in sports: athletic but not smart enough. Knowing this I celebrated when Doug Williams led the Redskins to victory in Super Bowl XXII. I was also proud to see Hurts and Mahomes in this year’s Super Bowl, although I wish the score had gone the other way.
It seems weird to say that in my lifetime the idea of a black quarterback was in general something that was rejected by the league and by fans. I’m glad to see this kind of thinking go out the window as we debate whether or not a black quarterback might one day be crowned the GOAT.
For more on Joe Gilliam see his listing on the Black College Hall of Fame website: https://www.blackcollegefootballhof.org/inductees/joe-gilliam
For the ESPN.com cited in this post:Gilliam had 'given his life to God' https://www.espn.com/nfl/news/2000/1229/982102.html
For the CBSSports.com article cited in this post: Remember When: Joe Gilliam takes Terry Bradshaw's starting QB job https://www.cbssports.com/nfl/news/remember-when-joe-gilliam-takes-terry-bradshaws-starting-qb-job/
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